Launch graphic
Launch proof card
Turn a feature announcement into a credible visual with the benefit, context, and brand treatment aligned.
For GTM teams
Turn launches, proof points, and category signals into polished go-to-market visuals.
Highlightly helps product marketers convert release notes, customer proof, analyst coverage, reports, and positioning docs into source-backed launch graphics, carousels, screenshots, and captions.
Launch card
Source-backed and editable
Analyst stat
Source-backed and editable
Screenshot callout
Source-backed and editable
Launch system
GTM source
Release notes, customer proof, and analyst stats become aligned launch assets.
The GTM content problem
The story is in the brief, the release, the customer quote, and the market proof. The feed needs it packaged.
Product marketers sit between product, sales, brand, and demand gen. Highlightly gives them a faster way to turn launch material and source-backed proof into visuals that can support announcements, sales enablement, and campaign distribution.
Keep sales, social, and demand gen working from the same approved story.
Launch windows are short, but every channel needs a slightly different asset.
Customer proof and analyst stats often stay trapped in docs and decks.
Screenshots, quotes, and captions drift when many teams copy from the same brief.
Brand consistency matters because launch assets become the product story in public.
Working sequence
A tailored source-to-asset system for product marketers.
01
Start with GTM source material
Use launch notes, release posts, customer quotes, analyst reports, case studies, or pasted positioning docs.
02
Pull out proof and angles
Review extracted hooks, stats, quotes, comparisons, entities, and product claims before choosing what to publish.
03
Package for channels
Create launch cards, stat graphics, screenshot callouts, carousels, and platform captions from the same source.
04
Keep the story consistent
Apply brand kit controls and export assets for social, sales decks, newsletters, and internal enablement.
Concrete outputs
What one source can become.
Extract claims, customer quotes, report stats, positioning angles, and captions from the sources behind your GTM motion.
16:9 stat slide
Analyst stat slide
Package a market statistic from a report into a sales- and social-ready visual.
Carousel
Customer quote carousel
Convert one case study into a short sequence of proof-led social slides.
Why it fits
Product marketing needs source discipline with launch speed.
Highlightly is useful when the public story needs to stay grounded in approved source material. It helps product marketers move fast while keeping the proof, attribution, and brand system close to every asset.
- Reuse one launch source across many channel assets.
- Keep proof points attached to the report, customer story, or release they came from.
- Give sales, demand gen, and social teams consistent visual material.
Direct answer
How can product marketers create better launch graphics from source material?
Product marketers can create stronger launch graphics by starting with approved source material, extracting the best claims, quotes, and statistics, then turning those proof points into branded visuals and captions for each go-to-market channel.
Can Highlightly use launch notes or positioning docs?
Yes. Text paste and document upload work well for release notes, briefs, positioning docs, and approved GTM copy.
Can it create sales enablement visuals too?
Yes. 16:9 exports can support decks, internal enablement, and campaign recaps alongside social posts.
Does it keep assets on brand?
Yes. Brand Kit controls apply colors, typography, logos, watermarks, and social handles across exports.
Start with one source
Create a source-backed asset for product marketers.
Paste a link, upload a document, or start from text. Review the extracted material, pick a template, and export with attribution intact.